With EBITDA exceeding EUR 17 million, the Group maintains a return on sales of close to 10%, almost double the previous year's figure. This growth has been driven mainly by the expansion of the services and consumables line, as well as by an improvement in profitability in the main international markets, factors that have allowed offsetting both the increase in costs and the investments made in new subsidiaries abroad.
The group's international expansion
In the 2024 financial year, ISTOBAL intensified its international expansion strategy with the opening of new subsidiaries in Germany, Hungary and the Netherlands. These additions, together with the subsidiaries opened in France and Poland in 2023, as well as the recent opening of the Australian subsidiary at the beginning of this year, bring the total number of subsidiaries making up the group's international structure to 16.
This growth policy responds to the demands of the different local markets, which require a more direct and agile management approach adapted to their particularities. With this, ISTOBAL reinforces its commitment to the continuous improvement of operational efficiency and the consolidation of its global positioning.
Throughout the last financial year, Iberia has remained the main market for ISTOBAL, recording a very positive evolution and reaching the highest turnover levels in its history, with figures close to 55 million euros. This result demonstrates the group's strength in its home market and its ability to consistently generate value in a highly competitive environment.
Services and consumables, key drivers of value and profitability
In line with its commitment to offer comprehensive proposals in the car wash sector, ISTOBAL has strengthened its value proposition through 360° solutions, combining services and consumables to cover all customer needs. This strategy is aimed at optimising the profitability of car wash facilities in the various markets.
Although the sale of equipment continues to be the group's main line of business - with rollovers as the most popular product - both services and consumables have registered significant growth throughout 2024, consolidating themselves as key areas within the company's business model.
ISTOBAL foresees sustained growth in 2025
In 2025, coinciding with the 75th anniversary of its foundation, ISTOBAL reaffirms its commitment to solid and sustainable growth, driving new opportunities in its strategic markets through a model based on direct sales and a high value-added service offering.
The company expects a moderate increase in revenues and EBIT margin, backed by a renewed portfolio of solutions aligned with the main trends in the sector, equipment connectivity and a firm commitment to sustainability. This development is underpinned by a highly qualified and committed team, which represents one of the group's main assets.
Constant innovation and customer focus, present since the origin of the company, will continue to be essential pillars to build a more efficient, competitive and responsible future, consolidating its leadership in the car wash and car care industry.
